Spavia, a renowned innovator of spa experiences, is reshaping the spa market once again by announcing the launch of Spavia 2.0. In addition to revamping spa design, music, and scents within current locations, Spavia 2.0 is also proud to announce a total revitalization that is centered on three destination themes: Carribean (ocean), Aspen (mountain), and Napa (wine country). These three themes will be included in all Spavia franchise locations opening in late 2020. They will provide guests with an immersive, multi-sensory spa experience that transports them to a unique visual destination as soon as they enter the spa. Allison Langenderfer, founder and president, says, “The moment a guest walks through the door, they begin a visual journey surrounded by the sights, sounds, and smells of an iconic destination.” The scents, specifically, will be customized to the season in which guests visit Spavia, further enhancing the guest journey. Langenderfer continues with, “Each of the sensory experiences applied to a theme has been curated to ensure continuous delivery of the exceptional Spavia experience.” Spavia's goal is to have the right balance of design and technology in order to elevate a guest's multisensory journey.   Music will be leveraged as an instrumental component to the Spavia 2.0 launch, as playlists will be optimized to sync well with the smells and visuals used in a destination theme. “Each guest experience at Spavia is a journey,” says Langenderfer. “Our goal at Spavia is to provide each guest with the opportunity to relax the mind, recenter the body, and renew the soul. Spavia was founded on connecting community, human connection and making a difference with each and every guest.” With these fundamental changes to the design and the guest experience, Spavia 2.0 makes every guest interaction a moment to remember. About Spavia At Spavia, we deliver a luxurious spa experience at an affordable price. Our Spavia locations provide a variety of massages, skin care, body wraps, waxing, lash extensions, and make-up, and an opportunity to celebrate with a spalebration™ – all in a relaxing and tranquil setting. Our spa boutique provides products for home-care regimens and beautiful selections for gift giving. The first Spavia opened in 2005 in Denver, CO, with a mission of making a positive difference in the world, one guest at a time. In late 2019, Spavia opened its 45th location, with an additional 45 locations under development. The 45 spas that are currently open exist in 21 states. To learn more about Spavia and its services or to find a location near you, please visit https://Spaviadayspa.com If you are interested in opening Spavia franchise, please visit us at https://franchise.Spaviadayspa.com/ Media Contact Marty Langenderfer 303-888-0925 marty@Spaviadayspa.com  

Spavia, an innovator in the spa industry, is launching an all-new urban millennial brand, Sway. Providing guests with a multi-sensory spa experience, Sway will redefine the urban spa experience. Nothing like Sway exists. From the moment millennials and urbanites walk through the door, they will relax and interact in the multi-sensory experience. Sway includes a panorama of visually engaging and immersive features, such as live plant walls, swings, illustrious murals, and innovative pods for quick massages and facials. "Weaved throughout the spa experience will be customizable scent and music selections so guests can curate their journey at Sway and indulge themselves in ways not offered by other spas," says founder and CEO, Marty Langenderfer. "A focus on experiential quality, along with modern visuals, is what Sway delivers to its guests." The concept of Sway comes from the founders of Spavia Day Spa, Allison and Marty Langenderfer. After a combined 30+ years in the spa industry, it became clear that Spavia needed an answer in the urban markets. Sway's menu of treatments includes massages, facials, and additional boost options, including sensory add-ons to elevate the guest experience. The genesis of Sway was inspired by the cultural centers of Barcelona, New York, and Southern California. Sway blends art, culture, and relaxation with Spavia’s spa expertise in order to deliver an exceptional experience. “Millennials know where the culture is going, so we endeavored to leverage their insights and provide them into a spa environment that’s peaceful and relaxing but also playful and interactive,” said Marty.                                                                                                                                                 About Sway Sway is an urban-millennial spa concept that will offer multi-sensory spa experiences to guests. Sway's menu of treatments includes massages, facials, and additional boost options, including sensory add-ons to elevate the guest experience. Sway offers franchise opportunities across the United States. If you are interested in opening a spa franchise, please visit us at Spaviadayspa.com/sway. Media Contact Marty Langenderfer 303-888-0925 marty@Spaviadayspa.com

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Denver, CO. February 14, 2020  The innovative team at Spavia is pushing the industry forward once again as the national franchise announces updates to the brand along with the reveal of a new spa brand targeting the millennial market.  The new look and feel, colloquially known as Spavia 2.0, will be revealed on February 20, 2020 along with the new brand concept from the company. After a nationwide search and intensive vetting, the Spavia team integrated the best creators and designers in the country to create new and original work that pushes the industry forward. At its core, Spavia 2.0 is focused on further improving the guest experience to create an environment that rejuvenates the body and soul. “We’ve identified a continuing need to fill a market gap by delivering a higher level of service. Our goal is to have the right balance of design and technology with focus on a multisensory experience,“ said CEO Marty Langenderfer. “The new Spavia multisensory experience will focus on blending art & technology to create a seamless guest experience. Spavia 2.0 will feature new designs, music, scents, and technological innovations to make booking appointments, selecting music, and purchasing memberships even easier.” For the company's new brand, which will be revealed on the 20th, the Spavia team took inspiration from the emergent cultural centers of Barcelona, New York, and Southern California. For Marty “finding the right team of millennials who understood where the culture was going was very important to us to get it right”. The brand blends the art, culture, and relaxed environment of millennial brands with the expertise and experience of Spavia’s national team. Fifteen years ago, when Spavia founders created the first concept,  they saw a strong need in the marketplace as membership massage clinics started to enter the market with lower priced massages without the consumer deserving key elements of guest services and  experience. “We know the educated, spa consumer wants more and with this in mind designed the Spavia spa with real, tranquil retreats, luxurious robes, and spa sandals.” About Spavia Spavia delivers a luxurious spa experience at an affordable price and provides a variety of spa massages, facials and skin care, body wraps and scrubs, waxing, lash extensions,  make-up, and an opportunity to celebrate with a spalebration™ all in a relaxing and tranquil setting. Spavia’s spa boutique provides products for home-care regimens to achieve optimal results or  beautiful selections for gift giving. In 2005, the first Spavia opened in Centennial, CO with a mission to make a positive difference in the world, one guest at a time.  Spavia founders, Marty and Allison Langenderfer, have 30+ years combined experience in the spa industry providing core knowledge to deliver an exceptional guest spa experience, along with strong systems and a scalable structure. In late 2019, Spavia opened its 45th location, and continues to grow. Spavia was born out of a passion for spa and entrepreneurship.  Anyone interested in learning more about opening a Spavia day spa franchise, please visit the Spavia website at https://franchise.Spaviadayspa.com Contact: Marty Langenderfer at marty@Spaviadayspa.com

A hot stone massage is one of the most relaxing, comforting, and luxurious, body treatments offered at Spavia Day Spa. We place smooth, basalt stones that retain heat along the back to deeply penetrate tense muscles, release toxins, restore balance in the body and to leave you in a relaxed state. The Process: Before using the stones, the therapist will gently massage the body for a few minutes using oil to warm up the tissues and loosen muscles. The stone are then removed from the pot and cooled to a tolerable temperature for skin contact. The therapist will make sure the temperature of the rocks is comfortable for the client. The therapist will begin by placing one of the larger stones, wrapped in a towel, near the end of the spine. They will use a stone in each hand to gently glide them up and down the back to spread the tissue and release muscle tension. Longer, pointed stones are used in order to get deeper into muscles, such as the scapula or the base of the back. The Benefits:

• Relieves muscle tension and pain: Heat helps increase blood flow to the affected areas and reduces muscle spasms. Hot stone massages also help to increase flexibility and range of motion.
• Reduces anxiety and stress: The physical reduction of pressure can help to reduce stress. You will leave feeling clear-headed and rejuvenated.
• Releases toxins from the body: A hot stone massage is especially beneficial because heat makes your blood vessels expand, allowing more oxygen to get to your muscles and allowing more toxins to move out of your blood stream.
• Allows you to get more out of your massage: Since the stones release tension in the muscles, your therapist will be able to deeply penetrate and knead your muscles, providing a longer lasting effect on your body.

Experience a deep state of relaxation with our hot stone massage. Schedule your treatment at Spavia Day Spa.

Centennial, CO. January 24, 2020 -  Spavia day spa has been named one of the top 500 franchise companies by Entrepreneur Magazine, debuting on the list at number 258.  The Franchise 500 is the world's first, best and most comprehensive franchise ranking. Spavia day spa’s outstanding performance includes unit growth, financial strength and stability, and brand power. “We are pleased and excited to be recognized as a top spa franchise by Entrepreneur Magazine, especially given the rankings quantitative approach.   The Spavia day spa franchise system has developed a foundation for continued growth and stability in developing a national spa franchise brand. Our focus on bringing spa resort-level quality guest experiences to communities across the country has been well received.” says Marty Langenderfer, Spavia CEO and co-founder.  "The strength of Spavia is driven by the passion and commitment of our franchisees. It has been so rewarding to see our franchisees become small business owners and make a difference in their communities. We can't wait to see what the future holds for all of us. “ The Spavia concept brings a high level of service, beautiful design, a robust technology platform and breadth of spa services at an affordable luxury price.   Communities appreciate and deserve a higher level of service and experience than what they receive from the multitude of massage spa clinics. The Spavia brand offers beautiful retreats, robes and sandals and services, as well as comprehensive spa services including massage, facials and skin care, body wraps and scrubs, waxing, eyelash extensions and make-up. About Spavia At Spavia, we deliver a luxurious spa experience at an affordable price. Our Spavia locations provide a variety of spa massages, facials and skin care, body wraps and scrubs, waxing, lash extensions, and make-up, and an opportunity to celebrate with a spalebration™ – all in a relaxing and tranquil setting. Our spa boutique provides products for home-care regimens to achieve optimal results or  beautiful selections for gift giving. The first Spavia opened in 2005 in Centennial, CO with a mission of making a positive difference in the world, one guest at a time. Founders, Marty and Allison Langenderfer, have a combined 30+ years experience in the spa industry, giving them insights and core knowledge in delivering an exceptional spa experience, along with strong systems and a scalable structure. In late 2019, Spavia opened its 45th location, with an additional 45 locations under development. The 45 spas that are currently open cover 21 states. Spavia was born out of a passion for spa and entrepreneurship.  Anyone interested in learning more about opening a Spavia day spa franchise, please visit the Spavia website at https://franchise.Spaviadayspa.com/ and See Spavia’s profile on Entrepreneur.com.